Born on the beaches of Maui, this iconic sunglass brand is recognized for its "Aloha Spirit" and unparalleled lens technology. The Maui Jim PolarizedPlus2 lens will revolutionise the way you see colour. Discover the world of Maui Jim here at Mister Spex.
Maui Jim started in 1987 as a small company selling sunglasses on Ka'anapali beach in Lahaina, Maui. Seeing a need in the market for technology that could protect eyes from intense glare and harmful UV while bringing the brilliant colors of the island to life.
Colour. Clarity. Detail. PolarizedPlus2® technology goes beyond shielding your eyes from glare and harmful UV to reveal and enhance the world's true vivid colours in detail.
As Maui Jim's Global Brand Ambassador, Evan Mock - driven by the affection for his Hawaiian roots - will actively support the company's communications related to all actions undertaken to sustain the Hawaii Community Foundation's "Maui Strong Fund." After the immediate donation made at the time of the disaster, Maui Jim will make a donation in relation to the four styles worn in the campaign by the Brand Ambassador, to the people of Lahaina, the birthplace and home of the brand.