Hawkers
Hawkers at Mister Spex
From the beginning, Hawkers recognized and harnessed the burgeoning power of e-commerce to emerge as a top ten internationally valued Spanish fashion brands, and become the leading online sunglasses brand in the world. We introduced and positioned a new, intelligent buying concept into consumer consciousness and, by extension, the sunglasses market in general. Five years on, this concept is established and accepted, and delivered in over 80 countries around the globe, and is the third best-selling sunglasses brand worldwide.