Maui Jim started in 1987 as a small company selling sunglasses on Ka'anapali beach in Lahaina, Maui.Inspired by the beauty and culture of Maui, the mission of the brand is to spread aloha through vivid color, clarity, and detail.The brand developed the revolutionary PolarizedPlus2® lens with the goal to provide more vibrant colors of the world while protecting the eyes from the harsh effects of glare and harmful rays.Maui Jim stands for authenticity and innovation. They live a lifestyle centered around the sun, understanding its significance as both an inspiration and a formidable force. Whether at work or leisure, they are committed to experiencing the world in its truest, most vibrant colors, while safeguarding our eyes from glare and harmful radiation.With Maui Jim, you can rely on the quality and reliability of every pair of sunglasses, ensuring that your journey is as vibrant as the world you see through Maui Jim lenses.
